Emilia Clarke Finally Figured Out How to Apply Bronzer

Over the past year in and out of lockdown in London, Emilia Clarke hasn't been tempted to chop off all her hair or dye it pink. She isn't even itching to get to a salon for a haircut. "My plan is to grow my hair to my bum — the longest hair in the world," Clarke joyfully shares with Allure as we chat about all the ways the pandemic has affected her beauty routine over Zoom. "When you peroxide your hair and then cut it into [a pixie], I've just been longing for long hair. I'm going to take it to the next level. I want Gloria Steinem's hair circa 1972."

To support her hair growth journey, Clarke has been taking advantage of staying home most of the time by only washing her hair once a week, masking, and air-drying. "That has given it its mojo back for sure," she notes. 

In between her shower days, you can catch the actress soaking the day away in a "hot, hot bath," surrounded by candles with classic music cued up. Sometimes, she listens to podcasts or catches up with friends. "My friends do a lot of voice memo-ing, so I do a lot of [that] in the bath," Clarke remarks. 

If Clarke has learned anything from her days in lockdown, it's to slow down and take her time with her beauty routines. Over the years, she admits she has been a stickler to a set skin-care routine — double cleansing, toner, and moisturizer — however; more time-consuming treatments, like sheet masks and at-home devices, have been making their way into Clarke's regimen lately. 

"I did dust off the old light mask that I got, like, three years ago," she says. "Every once in a while after a bath, I'll be like, oh, maybe I'll have some light mask and see if it makes any difference." 

Clarke's favorite beauty indulgence from 2020 is surprisingly low-tech, though: Clinique's Moisture Surge. Although she's the brand's global ambassador, she makes a valid, unbiased case for it. "My skin is dry and patchy at the best of times," she explains before adding mask wear, heated rooms, and the freezing cold hasn't done her complexion any favors. But the "brilliant" moisturizer has. 

Makeup hasn't gone by the wayside for Clarke. If anything, the only difference is she takes it off earlier than pre-pandemic times. For her day of interviews, a glam team stops by, but on days when she does her makeup herself, her go-to makeup artist Kate Lee passed along some tips. "She's taught me how to put bronzer on, which I have not been doing properly," Clarke reveals before acting out her technique, tracing the shape of a C along her jawline down to the hollows of her cheeks, then another C down from there to her jawline. She calls them the "Clinique Cs." 

Lee also enlightened Clarke with the correct order for base makeup application: foundation first, concealer second. "Otherwise, you're just moving your concealer around your face," she says. Now, she's only dabbing on concealer in the areas where foundation doesn't give her enough coverage. 

Makeup artist Fiona Stiles agrees with these sentiments. "Using concealer first is a waste of product and creating more work for you, as then you just have to go over the area again," she's told Allure in the past. "Concealer is meant to conceal, while foundation is meant to be the base, or foundation, of your look — similar to how when you build a house the very first step in creating it is building the foundation."

Clarke's makeup stash has also been overhauled over the past couple of months. As Clarke has sifted through it, she's put eye shadows she's forgotten about back into rotation. Products she's touched a couple of times but has no use for anymore have been re-homed with her family and friends. "It's annoying. There's so much stuff of mine that I just give to charity, but you can't give, like, half a lipstick," Clarke jokes. Stars — they're truly just like us. 

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